Congratulations to Bank of Zachary for winning the Best Video for banks under $500 million at the 2016 ABA Bank Marketing Video Awards ceremony.
What if we told you that from now on you could only use social media to promote your financial institution?
That means no press releases, no radio or television ads, and no billboards placed on highways, just social media- and of course the inevitable word of mouth.
Do you believe your establishment would be successful with this marketing tool? How would you open new accounts? How would you build relationships in your surrounding communities?