July 29, 2020
We started with one question and then just let the podcast happen. The question was "How can community FI's improve their marketing efforts?"
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Where Are You On The Map?
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Are You Being Found?
The importance of being found locally has never been greater. For years, Google Trends have shown “near me” searches being consistently on the rise, and it’s imperative to be found when those searches are happening – this is a subset of SEO called Local SEO.
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Battling Today’s Digital Ad Fatigue
Ever feel like you’re being stalked by the same ad? No matter where you go, you keep seeing the same one, and by the fourth or fifth time, all charm is lost, and you’re simply annoyed.
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Traditional Marketing: Still Part of the Mix
Not every marketer will admit they have a soft spot for traditional marketing efforts. But, if you ask us, we’ll say that traditional marketing methods will always have a place in the market, despite the continued shift of all life to digital.