Contests are a top reason why people connect with brands on social media. Successful Facebook contests are often a mix of self promotion, connecting with heartfelt desires or passions and giving people a chance to show off just a little.
St Mary's Bank, based in Manchester New Hampshire and the first credit union in United States, asked for PWM's help with a Facebook contest to celebrate their new ATM locations at the Manchester-Boston Regional Airport. Starting with our customized and FaceBook compliant Contest Application, we quickly developed the contest materials and online advertising to spread the word about their new ATMs. To date St. Mary's Bank has added nearly 1500 likes (about a 300% increase!) and the Page has experienced an incredible amount of activity and contest entries. Check out St. Mary's Bank Facebook Page